90% of Top Meme Coins Crashed in Nine Months of 2025, Suffering Double-Digit Losses

After the ups and downs of 2023 and a dramatic comeback in 2024, when average gains peaked at over 1,300% and sector-wide returns hit well over 200%, meme coins took a brutal hit in 2025. Prices and valuations plunged amid broader market turbulence and fading retail interest, leaving most major tokens with massive double-digit losses.
According to data presented by BestWallet.com, a staggering 90% of top meme coins by market cap crashed in the nine months of 2025, each losing between 30% and 70% of their value.
Yet despite these sharp declines, meme coins remain a popular pick among retail investors, which makes secure storage more important than ever. For safe, self-custody options, see our best crypto wallet guide.
Official Trump, MogCoin and Brett Took the Worst Hit, Losing Roughly 70% in Value
Stricter global regulations and fading retail enthusiasm, with many investors pulling out amid rising market volatility, have turned 20205 into a rough year for major meme coins. Traditional meme coins and market veterans like Dogecoin, Shiba Inu, and Pepe, all heavily reliant on community hype and with limited real-world adoption, were among the first to crumble when sentiment turned risk-off. However, the shakeout has opened the door for a new wave of meme projects like Bitcoin Hyper, Maxi Doge, and Pepenode, positioning themselves as more than just hype with community-driven models, presale buzz, and fresh tokenomics.
While these new-gen meme coins are emerging as fresh contenders in a changing market landscape, older names have struggled to keep up with the momentum. The aftermath was a major wipeout of value, with the market’s largest names suffering massive losses.
According to CoinMarketCap data, a shocking 18 out of the 20 top meme coins by market cap suffered double-digit losses during the nine months of the year, each losing between 30% and 70% of their value. Statistics show that the Official Trump was the worst performer among the top 20, plunging by a massive 74% since the start of the year.
The largest of all Trump-inspired tokens saw its popularity surge in early 2025 following President Donald Trump’s inauguration. Created to appeal to his supporters, the token’s popularity was fueled by massive social media buzz, with some early investors becoming crypto millionaires almost overnight. However, the initial hype didn’t last long, with the coin losing $4.2 billion in market cap since January.
MogCoin and Bret weren’t far behind, with steep nine-month declines of 67% and 66%, respectively. Cat in a Dogs World and Dogwifhat closely followed, each losing 61% in value since January. Data shows that another three meme coins dropped around 50%, three lost around 40%, while Fartcoin and Snek fell by roughly 30%. Of all the underperformers, Pudgy Penguins held up the best, slipping just 18% over the nine months.
BUILDon is the Only Standout Performer
Unlike all these coins, which saw their prices plummet amid rising market volatility and stricter global regulations, BUILDon ranked as the only standout performer among major meme coins.
Launched in mid-April, the token skyrocketed just a month later, after World Liberty Financial revealed it had acquired more than 636,000 tokens, triggering a surge of over 500% in a single day. As the “mascot” of BNB Chain, and with features like DeFi automation and stablecoin tie-ins, the project managed to blend meme-coin hype with practical use cases. Since January, the token’s price has skyrocketed by a massive 6,588%, reaching $0.29 this week.
MemeCore was the only other meme coin among the top 20 that saw its price skyrocket during the nine months, rising by 313% to $2.3.